Animoca Brands partners with Cross the Ages, purchases CTA tokens from open market
20 June 2025 - Animoca Brands, the company driving digital property rights to help establish the open metaverse and its associated network effects, and Cross the Ages, a fantasy and sci-fi based transmedia ecosystem leveraging blockchain technology, today announced a strategic partnership. Under this partnership, Animoca Brands will support Cross the Ages' upcoming official launch of Arise, a multiplayer action-RPG that has been in development for the past two and a half years, as well as the broader Cross the Ages ecosystem. In addition, Animoca Brands has begun to acquire additional CTA tokens from the open market.
Arise is a free-to-play multiplayer action-RPG developed on Unreal Engine 5 and set in the Cross the Ages universe. It is expected to launch first on PC in Q4 2025, with Mac and other platforms to follow. Arise aims to deliver a fun, accessible, and evolving gaming experience in which players shape the game’s economy themselves. With dungeons, PvP combat, resource gathering and trading, Arise caters to various playstyles and promotes player cooperation. Each player is free to choose their own path: farmer, dungeon crawler, fighter, crafter, builder, and more. Arise offers a true social experience where everyone plays a meaningful role.
As part of the partnership, Animoca Brands will leverage its expertise to bolster Arise’s as well as Blast’s (the new version of Cross the Ages’ trading card game) go-to-market strategy, review and advise on tokenomics, and provide liquidity for the CTA token.
Animoca Brands, which led an investment round in Cross the Ages in 2024, has also begun to purchase additional CTA tokens from the open market to support Cross the Ages' transmedia and blockchain-native approach to IP building.
The CTA token serves as the utility token and value foundation of Cross the Ages, powering an interoperable fantasy-meets-sci-fi universe that bridges games, NFTs, real-world assets, and next-gen storytelling experiences.
Yat Siu, co-founder and executive chairman of Animoca Brands, commented: “The team at Cross the Ages has consistently shown strong commitment to high-quality Web3 game development and we believe that the market has significantly undervalued the potential of Cross the Ages. This collaboration exemplifies our commitment to high-quality blockchain gaming that bridges traditional audiences and Web3. Arise's development on Unreal Engine 5 truly showcases crypto gaming's AAA potential.”
Sami Chlagou, CEO and co-founder of Cross the Ages, commented: “We’ve been supported by Yat and Animoca Brands since 2021, during the launch of our first token and again in our first equity round in 2024. We’re proud to have the continued support of a Web3 gaming pioneer, and we’re convinced this partnership marks the next chapter in an incredible journey.”
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About Cross the Ages
Launched in 2020, Cross the Ages (CTA) is a transmedia intellectual property (IP) where futuristic fantasy meets sci-fi epic narrative. Leveraging blockchain technology, the CTA universe sets a new benchmark in innovative gaming, combining free-to-play and play-to-earn. The experiential ecosystem blends the virtual and real worlds, encompassing books, comics, gaming, esports, animation, collectibles, and an underlying gaming investment model to promote the transition to renewable energy in the real world. Already boasting partnerships with industry leaders like Ubisoft and Square Enix, CROSS THE AGES continues to push the boundaries of innovation in gaming and entertainment. For more information visit crosstheages.com/en-us.
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About Animoca Brands
Animoca Brands Corporation Limited (ACN: 122 921 813) is a Web3 leader that leverages tokenization and blockchain to deliver digital property rights to consumers, helping to establish the open metaverse and its associated network effects. It has received broad industry and market recognition including Fortune Crypto 40, Top 50 Blockchain Game Companies 2025, Financial Times’ High Growth Companies Asia-Pacific, and Deloitte Tech Fast.
Animoca Brands realizes its mission via three integrated business pillars: operating Web3 businesses to advance blockchain adoption with native projects such as Moca Network, Anichess, The Sandbox, Open Campus, NEOM Web3 initiatives, and a regulated stablecoin project in partnership with Standard Chartered and HKT; providing digital asset advisory services including tokenomics advisory, liquidity provisioning, and institutional research to help external Web3 projects grow; and investment management, with a portfolio of investments in over 540 companies including industry leaders Pudgy Penguins, Yuga Labs, Axie Infinity, Polygon, Consensys, Magic Eden, OpenSea, Dapper Labs, YGG, and many others.
For more information visit www.animocabrands.com or follow on X, YouTube, Instagram, LinkedIn, Facebook, and TikTok.
Media contacts
Cross the Ages: press@crosstheages.com
Animoca Brands: press@animocabrands.com