FOR MEDIA USE

Press kit

Access everything you need from Animoca Brands, including official logos and brand assets, a high-quality image gallery, and quick company facts.

For full details, please refer to our Who we are page.

Quick reference

Founded

January 2014, by Yat Siu

Headquarters

Hong Kong

Vision

Reimagining future economies

Mission

We build, invest, and accelerate the most impactful technologies and ecosystems, turning participants into stakeholders.

Contact

info@animocabrands.com

Subsidiaries

List of major subsidiaries

The Sandbox

Blowfish Studios

nWay

Pixowl

Animoca Brands Japan

Eden Games

Notre Games

SPORTPASS

TinyTap

Employees

As of 30 September 2025, Animoca Brands employs approximately 600 people across all of its subsidiaries.

Executives

For full details, please refer to our leadership page.

Co-Founder, Executive Chairman, and Managing Director

Yat Siu

Group President

Evan Auyang

Chief Development Officer

Brian Chan

Chief Operating Officer

Minh Do

Chief Financial Officer

Shaun Kraft

General Counsel

Jamii Quoc

CEO of Investments

Robby Yung

Board of directors

For full details, please refer to our board of directors page.

Co-Founder, Executive Chairman, and Managing Director

Yat Siu

Non-Executive Director

Chris Whiteman

Non-Executive Director and Company Secretary

John Madden

Subsidiary management

Chief Executive Officer of The Sandbox

Robby Yung

Co-Founder and Managing Director of Blowfish Studios

Benjamin Lee

Co-Founder and Head of Studio of Eden Games

David Nadal

Chief Executive Officer and Game Designer of Notre Game

Jiří Mikoláš

Founder and Chief Executive Officer of SPORTPASS

Jordan Fogarty

Chief Executive Officer of TinyTap

Yogev Shelly

History

2014

Mobile games

Founded in Hong Kong, Animoca Brands began with a focus on mobile games.

2017

Blockchain games pivot

Explored blockchain technology in gaming, and were early investors in successful Web3 projects, US$200B+ market.

2022

Education expansion

Entered education with the launch of Open Campus, US$6T+ market.

2023

Digital identity

Advanced digital identity and social reputation through Mocaverse, 700M+ addressable users.

2025

Real-world assets

Established a joint venture with the aim to build a business model focused on the issuance and advancement of licensed stablecoins.

Animoca Brands logo in blue with a stylized splash icon.

Standard logo

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Animoca Brands logo with stylized text and a small white shape on a dark background.

Standard logo

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Image gallery

Digital Asset Advisor and Investment Management labeled futuristic panels with cartoon astronaut figure.

Animoca Brands

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Colorful animated characters floating with bubbles and futuristic background in vibrant night scene.

Moca Network

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Young man in hoodie and headphones playing futuristic holographic chess, with ALPHA LAUNCH text nearby.

Anichess

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Blocky 3D game scene with characters, buildings, a robot, and desert landscape under a clear sky.

The Sandbox

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Colorful 3D letters spelling OPEN CAMPUS with small people and wind turbines around them.

Open Campus

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Two fantasy heroes from Crazy Defense Heroes: a warrior with sword and mage with staff in blue robe.

Crazy Defense Heroes

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Three animated MMA fighters posing with fists up in front of a large yellow number one and website text.

ONE Fight Arena

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Large group of people posing for a Christmas party photo in an elegant room with a festive 2024 banner.

Hong Kong team

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