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Mocaverse launches custom NFT marketplace with Rarible to address community safety


14 June 2023 - Mocaverse, the Animoca Brands membership NFT collection, has partnered with Rarible, a leading NFT platform for creators and brands, to launch Mocaverse Marketplace, a custom marketplace for the Mocaverse community.

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The Mocaverse Marketplace provides the Mocaverse community with a secure dedicated place to trade Mocaverse NFTs with proven authenticity. It is intended to address various user safety concerns associated with trading on third-party platforms, such as the risk of purchasing a copycat or interacting with malicious software. 


The Mocaverse Marketplace will offer 0% platform fees on native listings of the Mocaverse collection. It will also respect royalties on all sales conducted on its platform. 


The Mocaverse Marketplace experience offers custom features unique to the Mocaverse collection, including filtering with Moca XP points and support for five other ERC-20 tokens, with more features scheduled to launch through the summer.


Moca XP is a points system that tracks how engaged Moca NFT holders are in the Mocaverse ecosystem. Moca XP is earned through staking, participation in activations, engagement in social channels and contribution to the Moca DAO. Having higher Moca XP increases the chance of receiving rewards and benefits at season’s end.


“With the integration of our Moca XP rewards system, the value of a Mocaverse NFT cannot be defined by traits or rarity alone, nor could that value be accurately reflected in generic marketplace settings,” said Alan Lau, chief business officer of Animoca Brands. “By offering Mocaverse holders various custom marketplace features developed in partnership with Rarible, we can effectively integrate trading activities into our broader ecosystem while facilitating a seamless Mocaverse experience.”


Alex Salnikov, co-founder and chief strategy officer of Rarible, said: “The future of Web3 is with innovative brands that create the next level of community engagement. We believe that in order to grow and thrive in the long term, every community needs its own home that is unique, safe, and not dependent on third party policies. And we’re excited to create one with and for Mocaverse.” 


The Mocaverse Marketplace is powered by Rarible Protocol, a decentralized infrastructure governed by RARI token holders through the RARI Foundation.


About Mocaverse

Mocaverse is an ambitious project by Animoca Brands that aims to bring together the company’s portfolio projects, subsidiaries, joint ventures, and partners through a unique NFT collection. Mocaverse features 8,888 Mocas, which are NFT profile pictures (PFPs) that serve as a membership pass for Animoca Brands team members, investors, partners, and certain token holders. Mocaverse aims to unite the Web3 community through shared purpose and values by allowing holders to exchange ideas, learn, connect, play games, and build the future of Web3.


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About Rarible

Rarible is a leading blue-chip NFT platform that provides several products designed to lead creators and their communities to success at every stage of their NFT journey, powered by Rarible Protocol. Launched in 2019 by Alexei Falin and Alex Salnikov, Rarible offers a multi-chain, aggregated marketplace for NFTs, a self-serve marketplace builder tool, and a white-glove service for custom marketplaces. Since its inception, Rarible has grown rapidly and become one of the most well-known and highly-ranked NFT companies in the market, backed by Venrock and CoinFund. For more information, please visit and check out the latest updates on Twitter at @rarible and Instagram at @rarible.

About Animoca Brands

Animoca Brands, a Deloitte Tech Fast winner, a Fortune Crypto 40 company, and one of the Financial Times’ High Growth Companies Asia-Pacific 2023, is a leader in digital entertainment, blockchain, and gamification that is working to advance digital property rights and contribute to the establishment of the open metaverse. The company develops and publishes a broad portfolio of products including original games such as The Sandbox, Phantom Galaxies, Life Beyond, Crazy Kings, and Crazy Defense Heroes, and products utilizing popular intellectual properties including Disney, WWE, Snoop Dogg, The Walking Dead, Power Rangers, MotoGP™, and Formula E. It has multiple subsidiaries, including The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Forj, Lympo, Animoca Brands Japan, Grease Monkey Games, Eden Games, Life Beyond Studios, Notre Game, TinyTap, Be Media, PIXELYNX, and WePlay Media. Animoca Brands has a growing portfolio of over 450 Web3 investments, including Colossal, Axie Infinity, OpenSea, Dapper Labs (NBA Top Shot), Yield Guild Games, Harmony, Alien Worlds, Star Atlas, and others. For more information visit or follow on Twitter or Facebook.


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