Newcastle United welcomes Animoca Brands’ ‘Quidd’ marketplace as commercial partner
20 March 2024 – Newcastle United and Quidd, the digital collectibles and NFT marketplace and subsidiary of Animoca Brands, announce a multi-year partnership as the club’s first official digital collectible partner.
The partnership will provide Newcastle United supporters around the world with the opportunity to build and trade collections of officially licensed digital trading cards, digital video moments, and digital memorabilia on Quidd, while unlocking a number of exclusive experiences.
Watch a teaser video here.
The first series of limited-edition Newcastle United digital trading cards, developed in partnership with Leaf, a leading sports trading card company, will be released on 28 March 2024 at 2 p.m. (GMT) on the Quidd marketplace.
The series will feature over 200 bespoke player cards and will retail starting from just £0.79 per pack of three trading cards, ensuring the inaugural collection is affordable for fans and collectors on any budget.
Commenting on the partnership, Peter Silverstone, chief commercial officer of Newcastle United, said: “Quidd is the ideal partner for our first-ever, officially licensed, digital collection.
“As Newcastle United’s fanbase expands globally, it is important we find new, and innovative, ways to build strong connections with club supporters wherever they are, and across a variety of different platforms.
“This innovative partnership with Quidd will allow us to reach, and engage, club supporters through an exciting digital collection which will augment our much-anticipated future retail offering.”
First established in 2016, Quidd offers state-of-the-art marketplace technology that gives fans and collectors the opportunity to collect and cash out digitally, without the need for crypto or even a credit card.
“We’re thrilled to partner with Newcastle United as we venture further into the world of sports collectibles”, added Michael Bramlage, chief executive officer of Quidd.
“The collecting of football stickers and cards is deeply embedded in football culture. In the same way that the Internet, mobile devices, and streaming services have profoundly changed the football viewing experience, we are using technology to help transform the football collecting experience.
“Our partnership with Newcastle United will showcase the unique capabilities of digital collectibles as an easy, fast, and fun way to collect, updating a long-cherished hobby for the modern age.”
Sign up now on Quidd to prepare for the first series of limited-edition Newcastle United digital trading cards.
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About Newcastle United
Founded in 1892, Newcastle United is a leading professional football club based in the North East of England. Famed for its storied history, passionate supporters, magnificent St. James’ Park stadium and iconic black and white striped shirts, the club competes in the world-renowned English Premier League (EPL) and featured in the prestigious 2023/24 UEFA Champions League.
For more information on Newcastle United, the club's history, and all the latest news, please visit www.nufc.co.uk.
About Quidd
Quidd, a subsidiary of Animoca Brands, is the original digital collectibles and NFT marketplace. For over seven years, Quidd has facilitated the issuance, sale, and exchange of limited-edition, officially licensed digital collectibles featuring more than 325 of the world's most popular brands, including Disney, Game of Thrones, Rick and Morty, the NBA, Manchester City, and many others.
Quidd supports off-chain and on-chain digital collecting - to multiple blockchains - making it an ideal front door for mainstream fans to start building their first NFT collection. For more information, visit https://market.onquidd.com or download the app on the App Store or Google Play.