Ocean Park Partners with The Sandbox to Start Metaverse Journey at the Park’s 45th Anniversary
Hong Kong, 14 February 2022 – Ocean Park today announced its partnership with The Sandbox, a leading decentralized gaming virtual world and a subsidiary of Animoca Brands, to create ground-breaking digital entertainment experiences in the virtual world of non-fungible tokens (NFTs) and gaming.
“As Ocean Park celebrates its 45th anniversary in 2022, the Park is transforming itself in many innovative ways. Not only are we revamping the Park into brand-new retail, dining and entertainment, wellness and adventure zones, but we are also heading into the metaverse to reimagine the way we engage consumers, the way they connect with one another, and their adventures at Ocean Park,” said Ivan Wong, Chief Executive of Ocean Park.
“Our partnership with The Sandbox is one of the new initiatives that the Park has embarked on and a strategic move for the brand. It empowers the Park to develop immersive experiences, events and products in formats never before seen, and venture into new business areas made possible by technology. We will fill our virtual land at The Sandbox with creative content and offerings that are distinctively Ocean Park. We are confident that our fans and the NFT community will welcome the opportunity to explore Ocean Park in a whole new dimension while creating and sharing their user-generated content on our platform,” continued Wong.
Sebastien Borget, COO & Co-Founder of The Sandbox, said, “We are thrilled to welcome Ocean Park to The Sandbox metaverse. As one of Asia's most dynamic leisure and resort destinations, Ocean Park also plays an iconic role in Hong Kong's cultural and entertainment landscape. We will work with them on setting the first example of how entertainment can be leveraged with NFTs and play-and-earn to engage and reward both local visitors and those from around the globe.”
Details of the Ocean Park and The Sandbox collaboration will be announced in due course.
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About Ocean Park
Ocean Park is Hong Kong’s unique home-grown theme park with a heritage of delivering family fun and fond memories. Since its opening in January 1977 as a non-profit organisation, Ocean Park has developed itself into a world-class attraction connecting people with nature, and gained consistent recognition for its wide array of experiences that blend entertainment with education and conservation; expertise in animal husbandry and research; and relationship with the community. The Park has successfully transformed into a premier international resort destination with the launch of the Hong Kong Ocean Park Marriott Hotel in October 2018 and Water World Ocean Park Hong Kong in September 2021. For more information, please visit oceanpark.com.hk and waterworld.oceanpark.com.hk.
About The Sandbox
The Sandbox, a subsidiary of Animoca Brands, is one of the decentralised virtual worlds that has been fuelling the recent growth of virtual real-estate demand, having partnered with major IPs and brands including Adidas, Snoop Dogg, The Walking Dead, Deadmau5, Atari, Rollercoaster Tycoon, Care Bears, The Smurfs, and more. Building on existing The Sandbox IP that has more than 40 million global installs on mobile, The Sandbox metaverse offers players and creators a decentralised and intuitive platform to create immersive 3D worlds and game experiences and to safely store, trade, and monetise their creations. For more information, please visit www.sandbox.game and follow the regular updates on Twitter, Medium, and Discord.
About Animoca Brands
Animoca Brands, a Deloitte Tech Fast winner and ranked in the Financial Times list of High Growth Companies Asia-Pacific 2021, is a leader in digital entertainment, blockchain, and gamification. It develops and publishes a broad portfolio of products including the REVV token and SAND token; original games including The Sandbox, Crazy Kings, and Crazy Defense Heroes; and products utilizing popular intellectual properties including Formula 1®, Disney, WWE, Power Rangers, MotoGP™, and Doraemon. The company has multiple subsidiaries, including The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Bondly, and Lympo. Animoca Brands has a growing portfolio of more than 150 investments in NFT-related companies and decentralized projects that are contributing to building the open metaverse, including Axie Infinity, OpenSea, Dapper Labs (NBA Top Shot), Yield Guild Games, Harmony, Alien Worlds, Star Atlas, and others. For more information visit www.animocabrands.com or follow on Twitter or Facebook.
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