Animoca Brands undertook extensive research before deciding to invest in TON’s ecosystem. Two research papers were developed as a result, exploring the potential of TON Blockchain to accelerate the mainstream adoption of crypto. The user-friendliness of TON-based dApps and TON Blockchain’s scalability were highlighted as two elements central to the community's growth and the TON Foundation’s vision of putting crypto in every pocket. To enable the public to take a deeper dive into the numbers behind TON, Animoca Brands has created an analytics dashboard visualizing key metrics of TON’s growth, which can be accessed through this link.

 

The ongoing collaboration between TON and Animoca Brands will help to seamlessly onboard existing Web2 users into new, exciting, and intuitive Web3 mini-apps with strong use case value. This commitment highlights the importance that both Animoca Brands and TON Foundation place on facilitating a seamless transition from Web2 to Web3. 

 

TON Play is one TON-based gaming infrastructure project earmarked for Animoca Brands’ support. TON Play provides the necessary infrastructure and solutions for gaming projects built on TON to launch directly onto Telegram and for developers to port any existing web game directly inside Telegram via a web app. This process occurs as simply as possible, with the TON Play Toolkit ensuring that the development of blockchain-based games is intuitive for developers of all skill levels. By delivering new and exciting projects directly to Telegram’s users via their Telegram Web App and @playdeckbot, TON Play provides game developers with an unrivaled opportunity to harness Telegram’s active user base of over 800 million. TON Play offers the necessary infrastructure and solutions for launching new gaming projects on TON and enables Animoca Brands’ portfolio of over 400 Web3 projects to be smoothly ported directly into Telegram.

 

"Animoca Brands' investment in The Open Network is a pivotal step towards the next era of blockchain-based gaming," said Justin Hyun, Director of Growth at TON Foundation. "Its new analytics platform and in-depth research reports represent alignment with TON Foundation's mission. Together, we will infuse Web3 seamlessly into the daily experiences of Telegram users, particularly in gaming, for a global audience to enjoy." Click here to learn more about enabling GameFi on The Open Network: https://ton.org/gamefi.

 

Yat Siu, co-founder and executive chairman of Animoca Brands, commented: “This strategic investment in TON is a key part of our broader commitment to help onboard the next million Web3 users by facilitating a seamless transition from Web2 to Web3. Taking part in the network’s validation underlines our faith in the successful realization of the vision behind the TON project as it looks to bring Web3 into the mainstream. We have already seen significant growth potential in games with TON, and we’re looking forward to working with the other innovative teams building exciting TON-based games.”

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About Animoca Brands

Animoca Brands, a Deloitte Tech Fast winner, a Fortune Crypto 40 company, and one of the Financial Times’ High Growth Companies Asia-Pacific 2023, is a Web3 leader that leverages blockchain to deliver digital property rights to consumers around the world to help establish the open metaverse. The company develops and publishes a broad portfolio of products including original games such as The Sandbox, PHANTOM GALAXIES™, Life Beyond, and Crazy Defense Heroes, and products utilizing popular intellectual properties from the worlds of sports and entertainment, such as The Walking Dead, Power Rangers, MotoGP™, and Formula E. It has multiple subsidiaries, including The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Forj, Lympo, Animoca Brands Japan, Grease Monkey Games, Eden Games, Darewise Entertainment, Notre Game, TinyTap, Be., PIXELYNX, WePlay Media, and Gryfyn. Animoca Brands is one of the most active investors in Web3, with a  portfolio of over 400 Web3 investments, both directly and through Animoca Ventures, including Yuga Labs, Axie Infinity, Polygon, Consensys, Fireblocks, OpenSea, Dapper Labs, Yield Guild Games, Alien Worlds, and many more. For more information visit www.animocabrands.com or follow on X (Twitter) or Facebook.

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About The Open Networ

The Open Network (TON) is a global, decentralized blockchain community focused on putting crypto in every pocket. By building the Web3 ecosystem in Telegram Messenger, TON's vision is to empower 800 million users to own their digital identity, data, and assets by 2028. Learn more at https://ton.org.

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Contacts

Animoca Brands: press@animocabrands.com

TON: press@ton.org