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Animoca Brands and OliveX partner on Operation Ape for move-to-earn game Dustland Runner

HONG KONG – MAY 10, 2022 – Animoca Brands and OliveX (NSX: OLX) have partnered on an allowlist campaign for Dustland Runner, OliveX’s signature move-to-earn game. The allowlist enables users to participate in the mint of Dustland Runner’s Operation Ape: Exclusive Access Pass NFT (“Access Pass”) this May. Players who complete missions in Dustland Runner are rewarded with DOSE, the OliveX Fitness Metaverse utility token. Access Pass holders will be granted exclusive entry to the Operation Ape missions, which offer additional rewards.

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Dustland Runner is the world’s first “proof of workout” audio adventure for runners, where going on runs in the real world progresses the narrative in a post-apocalyptic game setting and earns virtual rewards (both NFTs and DOSE tokens) that are used to upgrade and progress the adventure. Operation Ape is a project within Dustland Runner in which players undertake missions to help a colony of apes who are threatened by wasteland pirates.


Animoca Brands will receive 30 allowlist spots for each of its selected projects: The Sandbox, Benji Bananas, Crazy Defense Heroes, REVV Racing, Torque Squad, GAMEE, and MadWorld. Allowlist spot winners will be eligible to mint Access Passes. Follow the projects’ social handles for ways to win an allowlist placement. Details of the mint including date and price will be announced on Dustland’s official Medium in the next two weeks. 


In addition to participating in the joint Animoca Brands and Dustland Runner campaign, players can also qualify for the allowlist in three simple steps by: 


  • Creating or logging in to a Dustland account

  • Downloading the Dustland Runner app in the Apple App Store or Google Play Store

  • Playing the game and completing missions to get three in-game “completion tickets” on the inventory page OR holding three Kettlemine NFTs


Operation Ape Access Pass holders will get access to ape-themed missions in Dustland Runner with the ability to earn DOSE from a reward pool set aside exclusively for Operation Ape missions. In a few months’ time, OliveX will create a DOSE/ApeCoin liquidity pool for the token pair so that DOSE earned from Dustland Runner can be swapped for ApeCoin.


ApeCoin is the ERC-20 governance and utility token issued by ApeCoin DAO and used to empower a decentralised community building at the forefront of Web3.


To learn more about Dustland Runner and Operation Ape, and for a chance to be among the first to join the allowlist and buy access to the exclusive Access Pass, visit and follow DOSE on Medium for mint details. 



About Animoca Brands

Animoca Brands, a Deloitte Tech Fast winner and ranked in the Financial Times list of High Growth Companies Asia-Pacific 2021, is a leader in digital entertainment, blockchain, and gamification that is working to advance digital property rights. It develops and publishes a broad portfolio of products including the REVV token and SAND token; original games including The Sandbox, Crazy Kings, and Crazy Defense Heroes; and products utilizing popular intellectual properties including Disney, WWE, Snoop Dogg, The Walking Dead, Power Rangers, MotoGP™, and Formula E. The company has multiple subsidiaries, including The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Bondly, Lympo, Grease Monkey Games, and Eden Games. Animoca Brands has a growing portfolio of more than 200 investments in NFT-related companies and decentralized projects that are contributing to building the open metaverse, including Axie Infinity, OpenSea, Dapper Labs (NBA Top Shot), Yield Guild Games, Harmony, Alien Worlds, Star Atlas, and others. For more information visit or follow on Twitter or Facebook.


About OliveX

OliveX is a digital health and fitness company delivering unique user experiences through fitness gamification, augmented reality, and play-to-earn experiences. The OliveX fitness metaverse provides platforms that enable real-world fitness to merge with the digital universe in order to engage consumers with brands, influencers, and coaches. OliveX is designed for those who exercise at home, at the gym, or outdoors in over 170 countries. For more information visit


OliveX (BVI) Limited, a wholly-owned subsidiary of OliveX registered in the British Virgin Islands, is building a fitness metaverse where players can work out at home, in the gym, or outdoors to gain in-game rewards. These experiences are linked with its newly launched DOSE token, which is designed to be rewarded and spent across OliveX platforms, including Dustland Runner.


Restrictions on OliveX's Games, Fitness Metaverse, and DOSE

Restrictions due to compliance regulations for different jurisdictions apply. Residents from certain jurisdictions may not earn DOSE or participate in NFT sales and/or campaigns in OliveX's fitness metaverse. Additional restrictions may apply depending on the type of game or experience you are attempting to access. 

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