top of page

Animoca Brands Japan to establish NFT launchpad this summer, now open for applications

Animoca Brands Japan aims to be a gateway to Web3 connecting Japan and the rest of the world by leveraging Animoca Brands' more than 400 portfolio companies and its partner network with over 700 million addressable users

12 April 2024 – Animoca Brands Japan, a strategic subsidiary of Animoca Brands, today announced that it will establish an NFT launchpad in the summer of 2024. The launchpad is now inviting  applications from Web3 projects here. The name of the launchpad will be revealed in early May 2024.

Animoca Brands Japan to establish NFT launchpad.jpg

The NFT launchpad will be a platform that supports the activities of projects and creators by providing them with opportunities to sell their NFTs. The NFT launchpad by Animoca Brands Japan will provide NFT sales opportunities for projects selected, and also provide multifaceted support for sales strategies and marketing.


Animoca Brands is a global leader in gamification and blockchain with a large portfolio of over 400 investments in Web3. Its mission is to advance digital property rights and decentralized projects to help build the open metaverse. Animoca Brands Japan is a strategic subsidiary of Animoca Brands that supports the global expansion of Japanese IP and content holders in the Web3 domain. Recently, Animoca Brands Japan has begun to provide full-scale support for overseas projects in Japan.


Animoca Brands Japan leverages Animoca Brands' 400+ portfolio companies and approximately 700 million users to support the global expansion of Web3 projects that utilize Japan's world-class IP and also to help overseas Web3 projects to expand into the Japanese market. Through these efforts, Animoca Brands Japan is providing companies and projects, both in Japan and internationally, with broader opportunities for Web3 utilization and development while making available to users a more engaging Web3 experience.


For more information about the NFT launchpad, please follow Animoca Brands Japan on X.


About The NFT Launch Pad

Official Name: To be announced at a later date

Launch Date: Summer 2024 (tentative)

Payment Method: Credit card, crypto assets

Sales method: Lottery, first-come, first-served, AL sales, with or without rebills, etc., to be flexible

Supported chains: Ethereum, Polygon

Token standard: ERC-721


About Web3 Project Application

If you are a business that would like to bring NFT to the world through Launchpad and would like to be a primary seller, please apply using the form below.


Application form:

*Please note that we may not be able to reply to all applications.


About Animoca Brands Japan

Founded in 2021, Animoca Brands Japan (corporate name: Animoca Brands K.K.) is the strategic subsidiary in Japan of Animoca Brands Corporation Limited, a leading global Web3 company. Animoca Brands Japan was established to support the global Web3 strategies of Japanese intellectual property and content holders such as major publishers, brands, education, sports teams, athletes, artists, and game companies. Animoca Brands Japan provides a platform that combines IPs with blockchain technology, and supports IP holders to build their own ecosystem through a full stack of Web3 services, providing a bridge between Japanese IPs and global fans.

For more information, please visit or follow on X.

bottom of page