Shaun Kraft appointed as chief financial officer; Brian Chan promoted to chief development officer; Jared Shaw and Alan Lau to transition to new roles‍

2 June 2026 – Animoca Brands, global digital assets leader building and investing in technology and ecosystems across AI, the agentic web, and decentralized environments, today announced the appointment of Shaun Kraft as chief financial officer and the promotion of Brian Chan to chief development officer. The company further announced that Alan Lau, chief business officer, will transition to the role of chairman of GROW Digital Wealth, and Jared Shaw, chief financial officer, will transition to a strategic advisory role.

‍

Appointment of Shaun Kraft as chief financial officer 

Shaun Kraft will be appointed as chief financial officer of Animoca Brands, effective 11 June 2026. Mr Kraft is a seasoned finance executive and strategic operator with extensive experience scaling high-growth technology and financial services businesses across Asia-Pacific and globally. He previously served as chief financial officer and chief operating officer of MoneyHero Group (Nasdaq: MNY), where over more than eight years he helped grow the company from an early-stage startup into a leading personal finance platform and U.S.-listed public company. Before that, Mr Kraft served as chief operating officer and chief financial officer at digital asset investment firm CMCC Global. Earlier in his career, Mr Kraft worked at two of the world’s leading independent investment banks — Lazard and Perella Weinberg Partners — advising financial institutions on M&A and strategic transactions. Since 2024, Mr Kraft has run an independent strategic advisory practice, taking on select executive and board roles at growth-stage technology businesses. He holds an MSc in Business Administration (Finance & Investments) from Rotterdam School of Management, Erasmus University, and a BSc in Economics from Maastricht University.

Promotion of Brian Chan to chief development officer 

Brian Chan has been promoted from deputy chief operating officer to chief development officer and joins the Executive Committee (ExCom) of Animoca Brands. Mr Chan joined Animoca Brands in 2022 and has been a key driver of the company’s growth strategy, governance, organizational processes, and institutional partnerships, including tokenized real-world asset (RWA) initiatives. He has provided extensive product leadership across multiple major projects, including NUVA, the institutional-grade RWA marketplace co-created by Animoca Brands and Nuva Labs.

Leadership transitions

Jared Shaw, who has served as chief financial officer of Animoca Brands since 2022, is transitioning into a strategic advisory role following the successful completion of a months-long succession planning process. Having worked closely with the board of directors and executive leadership to identify and onboard his successor, Mr Shaw remains fully committed to ensuring a seamless transition and to supporting the completion of the company's next audited financial statements. Over his tenure, Mr Shaw has been instrumental in professionalizing the company's finance function, expanding and deepening relationships with global investors, strengthening the company's capital position, and advancing Animoca Brands’ expansion into emerging business verticals. He has also played a central role in charting the company's path toward relisting.  

‍

Alan Lau, chief business officer, will transition to the role of chairman of GROW Digital Wealth (GDW), a portfolio company and partner of Animoca Brands that is building a platform enabling independent financial advisors to seamlessly offer digital assets (including RWAs and cryptocurrencies) and traditional finance products to family offices and ultra-high-net-worth individuals. Additionally, Mr Lau, who has contributed extensively to the launch of Open Campus as well as the company’s Investments & Partnerships and RWA businesses, will continue to work closely with a number of initiatives within the Animoca Brands ecosystem and portfolio.

‍

Management commentary

Yat Siu, co-founder and executive chairman of Animoca Brands, said: “As we enter our next phase of growth across AI, the agentic web, and RWAs, it is essential that our leadership reflects both deep institutional discipline and a builder’s mindset. We are fortunate to retain the expertise of both Alan and Jared as they transition into their new ecosystem and advisory capacities. Meanwhile, Shaun and Brian bring exactly the kind of world-class leadership that will help drive Animoca Brands’ long-term strategic execution, and I look forward to working closely with them.”

‍

Evan Auyang, group president of Animoca Brands, said: “These transitions strengthen our executive team at a pivotal moment, as we scale our consumer and institutional businesses. Shaun’s proven track record in leading finance functions alongside his public listing experience makes him exceptionally well suited to the role of CFO, while Brian’s elevation to the Executive Committee is a recognition of his impact in our institutional strategy. I look forward to working with them both.”

‍

Shaun Kraft, the incoming chief financial officer of Animoca Brands, said: “Animoca Brands occupies a genuinely unique position at the intersection of AI, the agentic web, and digital assets, and this is exactly the moment to build. I’m here to help translate vision into world-class financial execution, and I couldn’t be more energized to get started.”

‍

‍

‍- END -‍

‍

‍

‍About Animoca Brands‍

Animoca Brands Corporation Limited (ACN: 122 921 813) is a global digital assets leader building and investing in impactful technologies and ecosystems to reimagine future economies through AI and the agentic web. It has received broad industry and market recognition including Fortune Crypto 40, Top 50 Blockchain Game Companies 2025, Financial Times’ High Growth Companies Asia-Pacific, and Deloitte Tech Fast. Animoca Brands is recognized for building digital asset platforms such as the Moca Network, Open Campus, Anichess, and The Sandbox, as well as institutional-grade platforms; providing digital asset services to help Web3 companies launch and grow; and investing in frontier Web3 technology, with a portfolio of over 600 companies and digital assets. For more information visit www.animocabrands.com or follow on X, YouTube, Instagram, LinkedIn, Facebook, and TikTok.

‍

‍Global contact:press@animocabrands.com‍