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Animoca Brands brings blockchain and traditional mobile gaming closer with sold-out “Crazy Defense Heroes” NFT sale


20 May 2020: Animoca Brands announces that its tower-defense mobile game Crazy Defense Heroes has successfully completed the sale of 100 Super Value Chests, each containing a collectible card non-fungible token (NFT), Gems (the in-game premium currency of Crazy Defense Heroes), and VIP points. The sale is the first initiative by Animoca Brands to bring blockchain and NFTs to traditional mobile gaming.

Animoca Brands to bring blockchain to tr

During the sale held at, a total of 100 Super Value Chests sold out, including all Legendary chests (the highest and most valuable tier available) which sold out in less than 24 hours. The Crazy Defense Heroes collectible card NFTs obtained in the Super Value Chests can now be traded at

The Super Value Chests sale marks the first foray of Crazy Defense Heroes - a traditional mobile game - to explore opportunities provided by blockchain technology, and represents the first of several planned actions to overcome the divide between the worlds of traditional gaming and cryptographic gaming.

The true digital ownership of NFTs is fundamentally different from the standard licensing model used to manage in-game assets. In traditional games, a publisher grants players certain limited licenses to utilise the game and the assets therein, but those licenses can be revoked at any time (for example, when the game shuts down). Effectively, gamers do not truly own any of the assets inside traditional games - despite the fact that gamers invest significant time and money in games. The adoption of blockchain and NFTs could change all this.

Animoca Brands will continue exploring the potential of blockchain and NFTs attached to traditional mobile games, challenging the standard model of game licensing and fostering the mass adoption of blockchain and NFT technologies.

Crazy Defense Heroes links

Crazy Defense Heroes banner.png

Crazy Defense Heroes is available globally for iPhone®, iPad®, and Android™ devices. The game is free to download and play, with optional premium content.

Download on the ​App Store:

Download on Google Play:

​Game preview:

Super Value Chests sale website:

Trade your Crazy Defense Heroes NFTs:


About Crazy Defense Heroes

Developed and published by Animoca Brands, Crazy Defense Heroes is a successful mobile game for Android and iOS devices with approximately 2 million downloads. Crazy Defense Heroes blends the deck building of a collectible card game, the suspense and strategy of tower defense, the tactics of resource management, an RPG character and equipment system, and a fantasy storyline with over 500 levels of innovative gameplay. Players build defences and use magic to blast and debuff enemies, reveal the unseen, or create other real-time effects to achieve victory. Magic and skills can be upgraded using resources collected as the player explores the game world. 

Follow Crazy Defense Heroes on Facebook, Twitter, Instagram, Discord or Line.

About Animoca Brands
Animoca Brands leverages gamification, blockchain, and artificial intelligence technologies to develop and publish a broad portfolio of mobile products including games such as The Sandbox, Crazy Kings, and Crazy Defense Heroes as well as products based on popular intellectual properties such as Formula 1®, Garfield, Snoopy, Thomas & Friends™, Ever After High and Doraemon. Animoca Brands’ portfolio of blockchain investments and partnerships includes Lucid Sight, Dapper Labs (creators of CryptoKitties), WAX, Harmony, and Decentraland. The Company is based in Hong Kong, Canada, Finland, and Argentina. For more information visit or get updates by following Animoca Brands on Facebook or Twitter.


iPhone, iPad and App Store are trademarks of Apple Inc., registered in the U.S. and other countries. Google Play and Android are trademarks of Google Inc.

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