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TOWER to list on MXC Exchange paired with USDT

30 March 2021 – Hong Kong – Animoca Brands announced that its TOWER token will be listed on the MXC Exchange (“MXC”) paired with tether (USDT) on 31 March 2021 at 7am (UTC). TOWER is the ERC-20 fungible utility token for the Crazy Kings game franchise, which includes Crazy Kings, Crazy Defense Heroes, and an upcoming blockchain based game.


Established in April 2018, MXC is one of the world’s leading digital-asset trading platforms which offers users one-stop services including spot, margin, leveraged ETF, derivatives trading and staking services. The core members of the MXC team come from world-class enterprises and financial companies, who have rich experience in blockchain and financial industries. MXC offers a comprehensive marketplace where global crypto traders, miners and institutional investors come to manage crypto assets, enhance investment opportunities and hedge risks, and formulate their strategies to maximize gains and mitigate risks.


Today’s announcement follows a similar listing on 8 March 2021 of Animoca Brands’ REVV token listing on MXC; REVV is the ERC-20 main utility token and in-game currency for branded motorsport blockchain game titles, including F1® Delta Time, MotoGP™ Ignition and an upcoming title based on Formula E (learn about REVV in this video).


TOWER: blending Free-to-Play gaming with Play-to-Earn 

TOWER is the basis of an initiative by developer and publisher Animoca Brands to blend traditional Free-to-Play gaming with the Play-to-Earn potential of blockchain gaming (see announcement of 16 March 2021). The goal of TOWER is to build a system that attempts to maintain balance and equitability in traditional Free-to-Play games while introducing several attractive benefits of blockchain, including non-fungible tokens (NFTs), decentralized finance (DeFi), and governance. The philosophy and intent of TOWER are outlined here


TOWER is available on Uniswap paired with ether (ETH), REVV, Lympo (LYM), and SUPER, and will be listed on MXC on 31 March 2021.


The price of TOWER is currently US$0.101748 (CoinGecko), which represents a 10,074% increase (or over 100 times) since the opening price of $0.001 on 26 February 2021.

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About Animoca Brands

Animoca Brands is a leader in the field of digital entertainment, specializing in blockchain, gamification, and artificial intelligence technologies to develop and publish a broad portfolio of products including the REVV token and SAND token; original games including The Sandbox, Crazy Kings, and Crazy Defense Heroes; and products utilizing popular intellectual properties including Formula 1®, Marvel, WWE, Power Rangers, MotoGP™, and Doraemon. Animoca Brands’ portfolio of blockchain investments and partnerships includes Lucid Sight, Dapper Labs (creators of CryptoKitties and NBA Top Shot), WAX, Harmony, and Decentraland. Subsidiaries include The Sandbox, Quidd, Gamee, nWay, and Lympo. For more information visit or get updates by following Animoca Brands on Facebook or Twitter.

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