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Animoca Brands’ TOWER Token to list on KuCoin paired with USDT and BTC

29 April 2021 -- HONG KONG -- Animoca Brands is pleased to advise that its TOWER Token will be listed on the KuCoin platform on 30 April 2021 at 10 a.m. (UTC) paired with Tether (USDT) and Bitcoin (BTC). TOWER is the ERC-20 fungible utility token for the Animoca Brands’ Crazy Kings game franchise, and is the basis of an initiative by Animoca Brands to blend traditional Free-to-Play gaming with the Play-to-Earn potential of blockchain gaming. For more information please read the TOWER lightpaper.

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Founded in August 2017, KuCoin, known as “The People’s Exchange”, has grown into one of the most popular crypto exchanges. It has more than 758 million cumulative trades and a cumulative transaction volume of US$215 billion. KuCoin has over 8 million registered users from 200+ countries and regions. In November 2018, KuCoin raised US$20 million in Series A funding backed by IDG Capital, Matrix Partners, and Neo Global Capital.


According to CoinMarketCap, at the time of writing KuCoin is ranked fifth in the list of Top Cryptocurrency Spot Exchanges.


TOWER: blending Free-to-Play gaming with Play-to-Earn 

TOWER is a ERC-20 utility token for the successful Crazy Kings tower defense franchise of games developed and published by Animoca Brands, which includes the mobile games Crazy Kings and Crazy Defense Heroes, and an upcoming blockchain PC game. 


TOWER is the basis of an initiative to blend traditional Free-to-Play (F2P) gaming with the Play-to-Earn (P2E) potential of blockchain gaming (see announcement of 16 March 2021). The goal of TOWER is to build a system that maintains balance and equitability in traditional Free-to-Play games while introducing the benefits of blockchain, including non-fungible tokens (NFTs), decentralized finance (DeFi), and governance. The philosophy and intent of TOWER are outlined here.


TOWER is currently earned by playing tournaments in Crazy Kings or by playing Crazy Defense Heroes to gain Experience Points for your avatar in the game.


TOWER is available on Uniswap where it can be swapped with ether (ETH), REVV, Lympo (LYM), GMEE, Atari Token (ATRI), and SUPER. TOWER is also listed on MXC paired with USDT, and will be listed on KuCoin paired with USDT and BTC starting on 20 April 2021.


About Animoca Brands

Animoca Brands, ranked in the Financial Times list of High Growth Companies Asia-Pacific 2021, is a leader in digital entertainment, blockchain, gamification, and artificial intelligence. Animoca Brands develops and publishes a broad portfolio of products including the REVV token and SAND token; original games including The Sandbox, Crazy Kings, and Crazy Defense Heroes; and products utilizing popular intellectual properties including Formula 1®, Marvel, WWE, Power Rangers, MotoGP™, and Doraemon. Its portfolio of blockchain investments and partnerships includes Sky Mavis (Axie Infinity), Dapper Labs (CryptoKitties and NBA Top Shot), OpenSea, Harmony, Bitski, and Alien Worlds. Its subsidiaries include The Sandbox, Quidd, Gamee, nWay, Pixowl, and Lympo. For more information visit or get updates by following Animoca Brands on Facebook or Twitter.

Animoca Brands global contact:

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